Comprehensive competitive analysis of the multi-location site survey and field services industry. Data-driven insights to inform digital marketing strategy.
Companies Analyzed
5
4 with traffic data
Market Leader Traffic
3,294
↑Reconstruct Inc
Average Traffic
1,684
visits/month
Recommendations
8
3 high priority
31-50%
Direct Traffic Range
All competitors show strong direct traffic (31-50% of total), indicating that brand awareness and repeat visitors drive a significant portion of web traffic in this B2B sector.
35%
Top Organic Share
Reconstruct Inc and Apex Imaging demonstrate that organic search can drive 31-35% of traffic in this industry. Their success indicates that content marketing and SEO investment can yield meaningful results.
2x
Strategy Split
Two distinct strategies emerge: Organic-First (Reconstruct, Apex) with minimal paid spend, and Paid-First (DR Global, King RS) with 23-36% of traffic from paid search.
17%
Max Social Share
Social media contributes 7-17% of traffic across competitors, with Apex Imaging leading at 17%. LinkedIn and professional networks offer viable channels for B2B lead generation.
Monthly website visits (December 2025)
Key findings from competitive analysis
G-Force SI operates in a specialized B2B market where digital marketing remains underutilized by most competitors. The company's 20+ years of experience and comprehensive service offering provide a strong foundation, but the lack of measurable web traffic suggests significant digital marketing opportunity.
The competitive analysis reveals that organic search and direct traffic are the primary acquisition channels for successful competitors, with paid search serving as an accelerator for some players.
The relatively low traffic volumes across all competitors (617-3,294 monthly visits) indicate that even modest improvements in digital marketing could yield meaningful competitive advantages in this niche market.
Location Intelligence portal with end-to-end site survey services
G-Force Site Intelligence provides site intelligence for multi-location networks, offering 3D tours, floor plans, installation services, and a centralized Location Intelligence portal.